Privacy Policy

1. General information

We, Desay SV Automotive Europe GmbH would like to thank you for visiting our website as well as for your interest in our company and our products. Your privacy is important to us. We take the protection of your personal data and its confidentiality very seriously. The processing of your personal data takes place exclusively within the framework of the legal provisions of data protection law, in particular the EU General Data Protection Regulation (hereinafter “GDPR”). The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data which can be used to personally identify you. Detailed information on data protection can be found in our Privacy Policy given below this text.

2. Data Protection Subject

The subject of the data protection is the protection of personal data. This is all information relating to an identified or identifiable natural person (referred to as the Data Subject). This includes, for example, information such as name, postal address, email address or telephone number, but also information that necessarily arises during the use of our website, such as information about the start, end and scope of use and the transmission of your IP address.

3. For the Data Controller

The Data Controller within the meaning of Art. 4 No. 7 GDPR for the collection and processing of data on this website is:
Desay SV Automotive Europe GmbH
Yong Yang
In der Buttergrube 3-7
99428 Weimar
Tel. +49 3643 4771100
The responsible body is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (e.g. names, email addresses or the like).

4. Data Protection Officer

If you have any questions or suggestions regarding data protection, please feel free to contact us. Our Data Protection Officer can be contacted as follows:
Mr Frank Adelsbach
Data Elements GmbH & Co.KG
Klever Str. 27-29
40477 Düsseldorf, Germany
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5. Nature, scope, purposes and legal bases of automated data processing

You can visit our websites without providing any information about yourself. Each time a website is accessed, the web server only automatically stores what is known as a server log file, which contains, for example, the name of the requested file, your IP address, date and time of retrieval, the amount of data transmitted and the requesting provider (access data) and documents the retrieval. This access data is evaluated solely for the purpose of ensuring trouble-free operation of the site and improving our offering. Pursuant to Art. 6 para. 1 lit. f) GDPR, this serves to safeguard our legitimate interests which predominate in the context of a balancing of interests, in the correct presentation of our offering. All access data will be deleted no later than seven days after the end of your site visit.

Hosting services by a third party provider 
Within the framework of processing on our behalf, a third party provides us with the services for the hosting and presentation of the Website. This serves to safeguard our legitimate interests which predominate in the context of a balancing of interests, in the correct presentation of our offering. All data collected in connection with the use of this website or in forms provided for this purpose in the online shop as described below will be processed on its servers. Processing on other servers takes place only within the framework explained here. This service provider is located within a country of the European Union or the European Economic Area.

Withdrawal of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke your consent at any time. To do so, simply send us an informal email. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)
Where data processing is carried out on the basis of Art. 6 para. 1 lit.e) or f GDPR, you have the right at any time to object to the processing of your personal data for reasons arising from your particular situation; this also applies to profiling based on these provisions. The respective legal basis on which data processing is based can be found in this Privacy Policy. If you object, we will no longer process your personal data unless we can prove compelling legitimate grounds for processing that outweigh your interests, rights and freedoms or the processing serves to assert, exercise or defend legal claims (objection pursuant to Art. 21 para. 1 GDPR). If your personal data is processed for the purpose of direct advertising, you have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is related to such direct advertising. If you object, your personal data will subsequently no longer be used for direct advertising purposes (objection pursuant to Art. 21 (2) GDPR).

SSL and TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from "http://” to “https://" and by the padlock icon in your browser bar. When SSL or TLS encryption is enabled, the data you submit to us cannot be read by third parties.

6. Data collection on our website

Consent Management by Usercentrics
We use the Usercentrics Consent Management Platform as consent management tool in the context of the analytics activities on our website. The Usercentrics Consent Management Platform collects log file and consent data using JavaScript. This JavaScript allows users to obtain information on their consent to certain tags on our website and to obtain, manage and document them. We process the following data:

The ConsentID (contains the above data), the consent status incl. timestamps are stored in the local memory of your browser and simultaneously on the cloud servers used. Further processing will only take place if you make a request for information or revoke your consent. In this case, the responsible person (FIELD M) is provided with the corresponding information in a compact data format in an easily readable text format for the purpose of data exchange (JSON file). No user information is stored for the statistics on the use of the granted or not granted consent. Only the frequency and locations of clicks are stored. The personal data is stored on a Google Cloud server based in the EU (Brussels, Frankfurt am Main).[FA4] . The use of user centres serves the purpose of proving granted and not granted consents as well as their administration. The specific processing purposes of the personal data are:

The legal basis for data processing with the help of Usercentrics is the legitimate interest of the website operator pursuant to Art. 6 para. 1 lit. f GDPR in the legally secure documentation and verifiability of consents, the outsourcing of marketing measures on the basis of the consent granted and the optimisation of the consent rates. The data is deleted as soon as it is no longer needed. The associated cookie has a term of 60 days. The withdrawal document of a previously granted consent shall be kept for a period of three years.
The function can be switched on and off in our “Privacy settings” by enabling the checkbox.

Cookies
Some websites use what are known as cookies. Cookies do not harm your computer and do not contain viruses. Cookies are used to make our offering more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and that your browser stores. Most of the cookies we use are what are referred to as "session cookies”. They are deleted automatically at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognise your browser on the next visit. You can set your browser so that you are informed about the setting of cookies and only allow cookies on a case-by-case basis, exclude the acceptance of cookies in certain cases or completely, and activate the automatic deletion of cookies when closing the browser. If cookies are disabled, the functionality of this website may be restricted. Cookies that are required to carry out the electronic communication process or to provide certain functions desired by you (e.g. shopping cart function) are stored on the basis of Art. 6 para. 1 lit. f) GDPR. The website operator has a legitimate interest in the storage of cookies for the error-free and optimised provision of its services in terms of technology. Insofar as other cookies (e.g. cookies for analysing your browsing behaviour) are stored, they are treated separately in this Privacy Policy.

Server log files
The provider of the website automatically collects and stores information in what are known as server log files, which your browser automatically transmits to us. These are:

This data will not be merged with other data sources. This data is collected on the basis of Art. 6 para. 1 lit. f) GDPR. The website operator has a legitimate interest in the error-free presentation and optimisation of its website in technical terms; the server log files must be recorded for this purpose.

7. Analysis tools and advertising

Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses what are known as “cookies”. These are text files that are stored on your computer and that permit the analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google Analytics cookies are stored and this analysis tool is used on the basis of Art. 6 para. 1 lit. f) GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

IP anonymisation
We have enabled IP anonymisation on this website. As a result, your IP address will be truncated by Google within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area prior to transmission to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

Browser plug-in
You can prevent the storage of cookies by selecting the appropriate settings in your browser software; however, we would like to point out that in this case you may not be able to use all the functions of this website in full. You can also request the collection of data generated by the cookie and relating to your use of the website (incl. your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: tools.google.com/dlpage/gaoptout.

Objection to data collection
You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie is set that prevents the collection of your data during future visits to this website: Disabling Google Analytics. For more information on how Google Analytics handles user data, please see Google's Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.

Demographics in Google Analytics
This website uses the “demographics” function of Google Analytics. This allows reports to be created that contain statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising by Google as well as visitor data from third parties. This data cannot be assigned to any particular person. You can disable this feature at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as outlined in the “Objection to Data collection” section.

Storage period
Data stored by Google at the user and event level, which are linked to cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID), will be anonymised or deleted after 14 months. Details on this can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=de

8. Plug-ins and tools

YouTube with enhanced privacy
Our website uses plugins from the YouTube website. That website is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. We use YouTube in enhanced privacy mode. According to YouTube, this mode prevents YouTube from storing information about visitors to this website before they watch the video. However, the extended privacy mode does not necessarily exclude the transfer of data to YouTube partners. This means that YouTube connects to the Google DoubleClick network, whether you're watching a video or not. Once you start a YouTube video on our website, you will be connected to YouTube's servers. In this process, the YouTube server is informed of which of our pages you have visited. When you are logged into your YouTube account, you permit YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account. Furthermore, YouTube can store various cookies on your device after starting a video. These cookies allow YouTube to obtain information about visitors to our website. This information is used, among other things, to collect video statistics, improve user-friendliness and prevent fraud attempts. The cookies remain on your device until you delete them. Once a YouTube video is launched, additional data processing operations may be initiated that we have no control over. The use of YouTube is in the interest of the appealing presentation of our online offerings. This constitutes a legitimate interest within the context of Art. 6 para. 1 lit. f) GDPR.
For more information about privacy on YouTube, please see their privacy policy at: https://policies.google.com/privacy?hl=de.

Google Maps
This website uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. The use of Google Maps is in the interest of the attractive presentation of our online offerings and easy locatability of the locations specified by us on the website. This constitutes a legitimate interest within the context of Art. 6 para. 1 lit. f) GDPR. For more information on the use of user data, please see Google’s privacy policy at: https://www.google.de/intl/de/policies/privacy/.

9. Product Finder

As a user of the Product Finder, you will be given the opportunity firstly to view and/or download content related to our products, such as catalogues, design drawings and/or otherwise use it as is. Secondly, you have the opportunity to contact us for more information about a particular product. In order to process your request, we need certain information from you such as your salutation, first and last name, your company and email address. Entering a comment in the free text field is optional. This personal data will be used exclusively for the purpose of processing your request and deleted after fulfillment of the purpose. The applicable legal basis for these data processing operations is Article 6 (1) b) GDPR. If the product search is saved using the wishlist, a cookie with the name "sUniqueID" is created to store the contents of the wishlist. The stored products are stored in the s_order_notes table. For this purpose, a cronjob will then be created on the server for updates. This data will always be deleted automatically after 14 days. The “Customers also purchased” and “Customers also viewed” functions do not collect and process personal data.

10. Other contact methods / contact form

If you send us enquiries via the contact form, your information from the enquiry form, including the contact details you provided there, will be stored with us for the purpose of processing the enquiry and in the event of follow-up questions. We do not disclose this data to third parties without your consent. We use the data provided by you in accordance with Art. 6 para. 1 lit. b GDPR to process your enquiries. After your request has been fully processed, your data will be deleted unless you have expressly consented to the further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

11. Enquiries via email, phone or fax

If you contact us by email, telephone or fax, your request, including all resulting personal data (name, request), will be stored and processed by us for the purpose of processing your request. We do not share this information without your consent. The processing of this data takes place on the basis of Art. 6 para. 1 lit. b) GDPR, insofar as your request is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on your consent (Art. 6 para. 1 lit. a) GDPR) and/or on our legitimate interests (Art. 6 para. 1 lit. f) GDPR), since we have a legitimate interest in the effective processing of the enquiries addressed to us. The data you send to us via contact enquiries will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage ceases to apply (e.g. after completion of processing of your request). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

12. Job applications

We offer you the opportunity to apply to us (e.g. by email, by post or via online application form). If you send us an application, we process your associated personal data (e.g. contact and communication data, application documents, notes in the context of job interviews, etc.) insofar as this is necessary to decide on establishing an employment relationship. The legal basis for this is § 26 German Federal Data Protection Act (Bundesdatenschutzgesetz; BDSG-neu) according to German law (initiation of an employment relationship), Art. 6 para. 1 lit. b) GDPR (general contract initiation) and – if you have given your consent – Art. 6 para. 1 lit. a) GDPR. Consent may be revoked at any time. Your personal data will only be passed on within our company to persons who are involved in the processing of your application. If the application is successful, the data submitted by you will be stored in our data processing systems on the basis of § 26 BDSG and Art. 6 para. 1 lit. b) GDPR for the purpose of carrying out the employment relationship. If we cannot make you an offer of employment, you decline an offer of employment, withdraw your application, revoke your consent to data processing or request that we delete the data, the data transmitted by you, including any remaining physical application documents, will be stored or retained for a maximum of 6 months after completion of the application procedure (retention period) in order to be able to understand the details of the application process in the event of inconsistencies (Art. 6 para. 1 lit. f) GDPR). After expiry of the retention period, the data will be deleted unless there is a statutory retention obligation or any other legal reason for further storage.

13. Recipients of personal data

Internal recipients: Within Desay SV Automotive Europe GmbH, only those persons who need the data for the purposes stated in each case have access. External recipients: We will only pass on your personal data to external recipients outside Desay SV Automotive Europe GmbH if this is necessary to process or meet your request or to fulfil the underlying contract, if other legal authorisation exists or if we have your consent.

14. Processor

The Desay SV Automotive Europe GmbH or external service providers that we use for the provision of services, for example in the areas of technical infrastructure and maintenance for offering Desay SV Automotive Europe GmbH external hosts or providing content and individual functional areas. These processors are carefully selected and regularly reviewed by us to ensure that the security and confidentiality of your personal data is maintained. Service providers may only use the data for the purposes specified by us and in accordance with our instructions.

15. Data processing in third countries

If a data transfer takes place to bodies whose registered office or place of data processing is not located in a Member State of the European Union or in another Contracting State to the Agreement on the European Economic Area, we will ensure before disclosure that the recipient either has an adequate level of data protection (e.g. by an adequacy decision of the European Commission, by appropriate guarantees such as self-certification of the recipient for the EU-US Privacy Shield or the agreement of what is referred to as EU standard contractual clauses of the European Union with the recipient) or you give your consent to the data transfer.

16. External links

We also advertise on our website presence on the social media platforms Linkedin, Xing and YouTube. Social networks listed below. Social networks are only included on our website as links to the corresponding services. After clicking on the integrated text/image link, you will be redirected to the page of the respective provider. Only after this redirection will user information be transferred to the respective provider. After the user is forwarded, information about you is collected by the respective network. It cannot be excluded that the data collected in this way will be processed in the USA. For information on how your personal data is handled when using these websites, please refer to the respective data protection regulations of the providers you use. We do not receive any information from these networks about your Social LogIn and the Like of our pages on these social networks.

17. Rights of data subjects

As a data subject, you have numerous rights. In detail: 1.) Right to information: You have the right to obtain information about the data we hold about you. 2.) Rights to rectification and deletion: You can ask us to correct incorrect data and – insofar as the legal requirements are met – delete your data. 3.) Restriction of processing: You may require us to restrict the processing of your data, insofar as the legal requirements are met. 4.) Data portability: If you have provided us with data on the basis of a contract or consent, you may, if the legal requirements are met, request that you receive the data provided by you in a structured, current and machine-readable format or that we transmit it to another data controller. 5.) Objection to data processing on a legal basis of “legitimate interest”: you have the right to object to data processing by us at any time for reasons arising from your particular situation, insofar as this is based on the legal basis of “legitimate interest”. If you exercise your right of objection, we will cease processing your data, unless we can prove – in accordance with legal requirements – compelling legitimate reasons for further processing that outweigh your rights. 6.) Objection to data processing for the purpose of direct marketing: If we process your personal data on the legal basis of “legitimate interest” in order to conduct direct marketing, you have the right to object to this processing at any time. 7.) Withdrawal of consent: If you have given us consent to the processing of your data, you can revoke it at any time with effect for the future. This does not affect the lawfulness of the processing of your data prior to revocation. 8.) Objection to cookies and revocation of consent(s) regarding cookies: if we use cookies on the legal basis of “legitimate interest”, you can also object to the use of these cookies at any time. If you have given us consent to the use of cookies to analyse range and performance and/or marketing cookies, you can revoke them at any time with effect for the future, individually or completely. For details, please refer to Sections 3.2 ff and our Cookie Policy. 9.) Right of appeal to the supervisory authority: You may also lodge a complaint with the competent supervisory authority if you believe that the processing of your data is in violation of applicable law. You can contact the data protection authority responsible for your place of residence or country or the data protection authority responsible for us.